Redesigning an app for Playwaze

Playwaze has redefined its approach to product development by shifting its focusing to a user-first experience across its sports management platform. Recognising key friction points for athletes, coaches and organisers, we set out to simplify complex workflows and make core features more intuitive and accessible. Areas of focus included streamlining registration flows, improving match scheduling, redesigning the team management interface, and enhancing the overall visual clarity of the platform. By prioritising usability, mobile responsiveness, and a cleaner design system, Playwaze improved engagement, reduced user drop-off, and created a more seamless experience for its growing community. This was not with its difficulties, business goals as well as an aging code base meant that large parts of rewriting would be needed, affecting implementation. A middle ground was met with a focus to implement some, not all, but some of the design research and UIUX changes to the platform, staging the development and design process over extended sprints.

Client

Playwaze

DELIVERABLES

UX Research UI Design Design Systems

Year

2019

Role

UX Design